The idea has been tossed around for a little while about getting a new logo done for BoredWrestlingFan.com. Meanwhile, I've acquired a new domain to promote my small web design business. So I decided to jump over to Fiverr and look for somebody to do a logo for the small business site, and I got inspired to create the new BoredWrestlingFan logo on my own. So the rebranding is about to begin.
In 2015, I plan on launching a new business venture. I think I've probably mentioned it here before. I'm still brainstorming how I'm going to get that working, so in the meantime I want to monetize existing content. We're looking for advertisers at BoredWrestlingFan, particularly for our podcast, but unfortunately, as I stated in a previous post on this site, our numbers aren't that good. So my immediate goal becomes to get more ears on that particular product. The rebranding is the first step. I'm going to start putting out targeted Facebook posts directing wrestling fans toward the podcast. With any luck, a year from now we'll be making at least a little bit of money from BoredWrestlingFan.
Can't wait to reveal the new logo. Sometime in the next few weeks I'll get to!
So, I'm sitting here in the studio, having just listened to Colt Cabana's latest podcast, and he mentions a site that "knows how to match a podcast with a podcast-friendly advertiser." Well, that's actually awesome, because at the moment we're on Fiverr trying to sell 30 second spots for the Bored Wrestling Fan podcast for the low, low price of $5. So I go to this website that Colt mentioned, and I try to sign up, only to find that the "register" button is broken and only redirects me back to the top of the page I'm already on. So now, my option is to e-mail them, right?
I honestly didn't want to e-mail them. The inevitable question of how many listeners the show gets every week is going to come up. Well, let's just say that number doesn't quite match our number of Twitter followers. Our best number in November was 101. Just over one hundred listeners for an episode. The site does 10,000 unique viewers a month, but the podcast, which is really the only thing going on aside from opinion pieces nowadays over there is only getting 100 downloads per episode. And we're expecting advertisers to want to give us money to plug their products and services?
Here's the thing. We don't need advertisers to keep the show at the level it's at. We pay $10 per month and that gets us more than enough to keep the show up and running. What I want to do, aside from offsetting the cost of the server, is get money so that we can advertise. If we can put money into advertising our show, we could gain more listeners, and in turn gain bigger sponsors. There are hundreds of millions of wrestling fans out there just like us on our show, and I truly feel we have a great show that people could get into if they were more aware of our existence.
So now there's the guy out there reading this for whatever reason, and he's saying to himself, "well, you gotta spend money to make money." That's the old adage, right? But for a guy who works a regular job, has a family, has bills to pay, and is already struggling to keep food on his table and a roof over his head, where's the money coming from to buy ads for his podcast he started a few years ago just for the sake of BSing with his friends about a common interest?
My ultimate goal is to take this podcast (and some of my other projects) to a level where I can make decent money for all involved, at least to a point where we can take a day off from our real jobs once in a while and say "I can do this, I've got podcasting money coming in." Ad revenue is a start - if we can get there. Meanwhile, if anybody knows someone who wants to get as many eyes on their product as possible and wants to throw us five bucks, tell them we're looking!
Well. It took me a few days, but I think I've found a satisfactory solution to everything that wasn't working when I re-launched the site the other day. The main one that's noticeable is the fact that my latest tweet is once again showing on the top of the site. I've always liked having the ability to change something on the site in a normally static area. Years ago I had it say "ThinkSoJoE's Thoughts" and some clever statement underneath that I could manually change through the administrative area of the site, but later changed it to Twitter because I wasn't regularly updating the tagline.
Speaking of Twitter, another thing I had to do was fix the ability to post there when I write a new article here. The Facebook functionality still worked fine, but Twitter changed their settings a couple years ago (which is also why the latest Tweet thing stopped working) so I had to find a new way to post from here to there. It's working now, luckily. I would eventually like to add hashtags based on keywords from the posts.
And speaking of keywords, that was the final issue I needed to take care of. I used to have it set up so that Yahoo would automatically scan through each post and return relevant keywords. Unfortunately, I used to have issues with that on a regular basis before Yahoo shut down that service. This time around, instead of relying on a third party tool, I found some scripts that allow me to automatically generate keywords based on the frequency of word usage in the post. For example, I'm sure "site" is going to be the main keyword on this post. And I do owe my Facebook and Twitter followers a small apology - as I was working on the functionality last night, I auto-posted to those services repeatedly, which was also a pain for me as I had to go through and delete them as soon as they'd post.
I've got some big things I'm working on for 2015, so stay tuned and I'll tell you about them when I'm ready to!
Earlier this year I let several of my domain names expire. These included the Fropac Productions website, the thinksobrain website (both of which were picked up by squatters who will no doubt try to charge me 10 times what I would have paid for them had I actually just renewed them), and thinksojoe.com. I wasn't promoting anything, really, so there didn't seem to be a reason for me to have a website when I already have a Facebook and a Twitter. Then I started drawing.
It was a few months ago when my wife (who also has a new website opening soon) found me a book titled "Cartooning With The Simpsons." I figured, since I have a book about how to draw my favorite cartoon characters, I might as well buy some colored pencils and a sketchpad, and with that, my obsession with drawing old cartoon characters was born. Since then, I've not only drawn a lot of my favorite characters and colored them in colored pencil, I've also done a set of Animaniacs water color paintings (sadly, no Pinky and the Brain yet). I've also purchased a book on how to paint watercolor landscapes. In other words, I'm really trying to learn how to be an actual artist, not just a digital one.
I figured that once I start doing some original works, it would be nice to have a good place to display them, wouldn't it? So, no art here yet, but when I get confident enough to start working on my own stuff, you'll start seeing it here.
Welcome back to ThinkSoJoE's Thoughts, my friends. I'm back, and I don't plan on leaving again any time soon.
So, after moving all of my sites over to the new server, we started to have some issues. First, some folks couldn't access the sites at all. Secondly, Facebook kept throwing a 404 error on links, even though it would link just fine to the pages. Turns out, I'm an idiot and didn't use the right IPv6 address. Everything is fine now. Hooray!